A brief set by Conran Design Group, this project merges laundry and exercise. As young adults avoid laundry activities but love going to the gym, WASH HIIT hopes to build a connection between laundry and exercise to make an everyday task more exciting.
2026
Brand Identity
Data indicates that people under 25 spend the least amount of time doing laundry work, but are going to the gym more than ever. WASH HIIT is a laundry bag reimagined as a multi-use HIIT bag, giving young adults a way to exercise whilst the rest of their laundry is in the washing machine.
A brief set by Conran Design Group, this project merges laundry and exercise. As young adults avoid laundry activities but love going to the gym, WASH HIIT hopes to build a connection between laundry and exercise to make an everyday task more exciting.
2026
Brand Identity
Data indicates that people under 25 spend the least amount of time doing laundry work, but are going to the gym more than ever. WASH HIIT is a laundry bag reimagined as a multi-use HIIT bag, giving young adults a way to exercise whilst the rest of their laundry is in the washing machine.
A brief set by Conran Design Group, this project merges laundry and exercise. As young adults avoid laundry activities but love going to the gym, WASH HIIT hopes to build a connection between laundry and exercise to make an everyday task more exciting.
2026
Brand Identity
Data indicates that people under 25 spend the least amount of time doing laundry work, but are going to the gym more than ever. WASH HIIT is a laundry bag reimagined as a multi-use HIIT bag, giving young adults a way to exercise whilst the rest of their laundry is in the washing machine.